Yasmine is an educator, spiritualist, public speaker that teaches you to undress your wounds, let go of perfection, free your true self, and make a bigger impact in the world.

Yasmine is a speaker, writer, spiritualist, and educator with a graduate in Social Justice from Harvard and a Masters in Fashion from the renowned Marangoni Institute in Italy. After an illustrious 11-year tenure as an editor and creative director at Vogue, collaborating with influential figures including Rihanna, Naomi Campbell, and Gisele, Yasmine founded the award-winning organization Free Free. Inspired by her mother’s spirit and the birth of her daughter, Free Free tirelessly works towards the emotional, physical, and financial freedom of girls and women, fostering a more just and prosperous world for boys, girls, women, men and the planet at large.

Yasmine’s paradigm-shifting methodologies, utilizing her studies in piscodrama, NLP, and meditation with fashion and art as cathartic tools, have earned her prestigious awards from Inspiring Women UN & Berkeley, Glamour, and Forbes. Today, Free Free has collaborations with institutions such as Harvard, Tasis School, and the Department of Justice in Brazil. Yasmine has spoken at the Brazilian Congress, conducted transformative workshops for over 20,000 survivors of violence and other traumas worldwide, while consulting and speaking to leaderships at some of the world’s most esteemed companies, including Unilever, PepsiCo, and Google. Being

Yasmine teaches conscious leadership to both women and men to let go of the myth of perfection and live with more stability, consciousness and freedom.

Being a woman in today’s world can feel overwhelming. We grapple with societal expectat ions of per fect ion, the daunt ing responsibility of motherhood, and the guilt of not being ‘enough’ as a partner, a friend or a professional. Amid all this, finding a balance between work and life seems like an uphill battle. Even if we are not working, we are leaders of our own life. What is the importance of financial freedom in the midst of all this? Add to that the fast-paced and ever-changing dynamics of our global society, it’s not surprising that finding our true voice and healing our wounds and traumas can feel like an insurmountable challenge. Furthermore, knowing that we are shaping the next generation adds another layer of responsibility. Where do we begin our journey towards freedom? Where do we find our purpose and take it to the next level? It’s time to take the layers of illusions, let go of the characters that no longer serve us and be free. Be leaders.

Women who expand don’t fit in the box of the perfect woman.

Yasmine McDougall Sterea

If you are ready to live a free life - free from abuse, trauma, fear, shame and the characters that no longer serve you - join our mentorship groups, experiences or book a private session.

SEPTEMBER 15th – Hosting Harvard Experience

SEPTEMBER 16TH – Hosting a workshop with the Free Free Club at The Cambridge Center

SEPTEMBER 17th – Hosting Free Free Dinner at Fasano in NYC

SEPTEMBER 24th – Workshop at Harvest Series LONDON

OCTOBER 04TH – Lecture at Marangoni London

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For more information on bookings or questions contact us at info@yasminestetea.com